Mystery Shopping Blog

Grow your business through employee training, improving company communication and morale and inspect what you expect through mystery shopping reviews.

The Biggest Reason Secret Shoppers Can Benefit You

March 10, 2017

As Coach Vince Lombardi said, “Winning is not a sometime thing; it’s an all the time thing.  You don’t win once in a while; you don’t do things right once in a while; you do them right all of the…

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How to Earn Bigger Tips

March 3, 2017

As Tim Kirkland observes in The Renegade Server, if you ask most servers how to make better tips, they’ll tell you things like, “Be friendly”, “Make sure the order is right and fast”, “Keep the beverages full”, and say, “Thank…

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5 Signs Your Customer Service is Failing

February 24, 2017

Failing customer service is a death knell for any business — there’s no surer guarantee of decline.  Spotting those early signs is critical, and it’s not always as obvious as seeing bad reviews on Facebook or Yelp.   Employee Satisfaction…

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4 Ways to Grow Your Business Through Staff Development

February 17, 2017

If customers are the lifeblood of your business, your employees are the muscles that power it.  You know the work doesn’t get done without your employees’ boots on the ground, and giving them the tools to do that work will…

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When Customers Complain

February 10, 2017

Customer complaints are an unavoidable challenge for any business to confront, but knowing how to deal with them can do more than save sales—they also build customer loyalty.  In that vein, 7 Steps for Dealing with Angry Customers (Forbes, 2013) has…

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How to Monitor Your Employee Customer Service

February 3, 2017

Customer service is the lifeblood of every business and is something that will make or break any company long term.  But putting signs in the break room that emphasize how important the customer is can only accomplish so much.  Even a…

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3 Ways to Use Telephone Mystery Shops for Your Business

January 27, 2017

Most would say that phone conversation is a dying art — text messages and social media have reduced it to a fraction of what it once was.  But having a staff that can still sell and drive business to your…

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Building Customer Loyalty Through Customer Satisfaction Surveys

January 20, 2017

If there’s one key lesson a mystery shopping company can teach a business, it’s that customer loyalty isn’t something you earn once — it’s something you earn again and again, every day.  And knowing what your customers think about your…

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5 Benefits of Working with a Mystery Shopping Company

January 13, 2017

Let’s face it, it’s impossible to judge just how effective your business performance is doing without an independent set of eyes.  Most employees and managers are just too caught up in the day-to-day minutiae of doing their jobs to see…

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New Twist to Secret Shopper Scams

May 4, 2016

In an update to the previous blog we posted about a current mystery shopping scam, there appears to be a new layer. We encourage you all to research any mystery shopping company that you are in communication with to do…

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What Makes the Brandt Group Different

At The Brandt Group we take a slightly different approach than other mystery shopping companies. Here are a few ways we help your business grow. 

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