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The Pact Between Shopper and Client

The relationship between mystery shoppers and clients is sacred. That may sound like hyperbole, but we’re actually being serious. Consider what’s at stake for the clients: their futures depend on making the right decisions, and their employees depend upon them for their livelihoods. Clients come to mystery shopping companies like…
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Don’t Be the Last to Know

The American Bankers Association recently posted a blog about the importance of mystery shopping called, “Who’s Afraid of the Big, Bad Mystery Shopper?”. In it, author Kate Young discusses the value of mystery shopping in the financial world, making sure to address employee anxiety and what to do about it.…
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A Valentine for Your Staff

Happy Valentine’s Day! Like we discussed last week, tools like mystery shopping and feedback surveys present opportunities for you to share some love with your customers. But as you’ll see this week, there’re also opportunities to show employees love, too. As we know, brand identity is tightly entwined with the…
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A Valentine for Your Customers

As a tool, mystery shopping helps target specific areas of concern, such as cleanliness, merchandising, and overall staff efficiency. These are some of the most important components of brand identity, after all, and are essential for helping a business stand out among its industry peers. Otherwise, your business is doomed…
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