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Is Mystery Shopping an MLM?

A question we sometimes get from potential mystery shoppers is whether the kind of work we do is actually multi-level marketing. Given that there have been scams associated with both industries, the question is fair. And the answer is straightforward: no, it’s not. But read on for a detailed explanation…
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Learning from the Competition and Beyond

Customer-service expert Shep Hyken has another great take on what it takes to deliver a superior customer experience, this time taking a look at the importance of studying the competition. But, as he explains, it’s not as simple as copying what they do: “if all you are is a copy…
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Customer Experience Consistency

Famed customer-service expert Shep Hyken posted an article titled, Avoid Customer Confusion, wherein he details a confusing experience purchasing a ping-pong table from a nearby store. He had researched the price online at their website but was shocked to discover that the brick-and-mortar location had a much higher price—and worse…
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The High Cost of Cheap

Consider the age-old saying, “you get what you pay for,” and compare that to another that says, “a fool and his money are soon parted.” These are two extremes on the axis of value, where each of us has to judge whether something is worth the cost. But as we…
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