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John Brandt
282 posts
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Mystery Shopping to Beat Inflation

According to the Bureau of Labor Statistics, a dollar from January 2020 has the same buying power as a $1.12 today. While twelve cents doesn’t sound like a lot of lost value, we have to remember that 12% adds up to a lot when it’s impacting every single purchase. Worse…
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The Fake Check Scam

An NBC News affiliate in Pennsylvania posted a video about how scammers are using fake checks to lure would-be mystery shoppers. Check this out: Here is what you should keep an eye out for: Unsolicited Checks Under no circumstances will a legitimate mystery shopping company send an unsolicited check to…
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Community Service as a Team-Building Strategy

If you type “team-building” into your favorite search engine, you’ll discover dozens of activities that are meant to help your employees bond with one another and work more cohesively. Some of these activities range from playing trivia games to telling campfire stories. While these exercises probably work well for certain…
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Customer Service by Example

Leading by example is one of those philosophies that most of us know and firmly believe in, even if we sometimes joke, “Do as I say, not as I do.” Concepts like taking responsibility, being a good teammate, and always giving your all, seem so much more valid when the…
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More Tips for a Customer-Centric Foundation

As we discussed last week, the most successful companies are the ones that cultivate a superior customer experience, the ones that take pride in everything they do. On its face, that idea doesn’t seem all that revelatory: after all, don’t most business owners think that keeping their customers happy is…
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Building a Customer-Centric Foundation

The most successful companies are the ones that place the customer experience above all other considerations. Yes, that even means over maximizing profits or emphasizing growth. Those customer-centric businesses understand that you need a strong foundation before you can build the rest on top of it. They understand that profits…
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Good Habits vs Natural Gifts

We’ve all heard of someone described as a natural-born salesperson: that man or woman who seems to have an uncanny mix of empathy, conviction, improvisational skill, and cunning—that knack for relating to people, projecting confidence, possessing the ability to think on his or her feet, and strong judgement. They seem…
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Stop Wasting Your Time

When you’re in a position of leadership at your company, your time is precious. There aren’t enough hours in a day for you to handle everything yourself, and you can’t afford to shorten the day further with poor productivity. Dayshift supervisor, store manager, or business owner—or something in-between—it doesn’t matter.…
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Understanding Your Company’s Culture

Alison Doyle, writing for The Balance Careers, describes company culture as “the shared values, attributes, and characteristics of an organization.” She goes on to explain its importance by saying “workers are more likely to enjoy work when their needs and values are consistent with their employers.” After all, believing in…
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