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John Brandt
284 posts
https://thebrandtgroup.com

Hire for Attitude

You might think it’s a bad time to be picky when hiring. Given factors like the so-called Great Resignation, the shrinking labor pool, and how competitive businesses have to be with one another to even attract job seekers, it’s no wonder that managers are just thrilled to receive qualified applications.…
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Preparing for Stagflation

Market volatility has certainly caught everyone’s attention recently. The Dow Jones is down over 5,000 points year-to-date, purchasing power is down over 8%, and the economy shrunk 1.4% in the first quarter. Former Chair of the Federal Reserve, Ben Bernanke, as well as an alarming number of economists, are now…
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Mystery Shopping to Beat Inflation

According to the Bureau of Labor Statistics, a dollar from January 2020 has the same buying power as a $1.12 today. While twelve cents doesn’t sound like a lot of lost value, we have to remember that 12% adds up to a lot when it’s impacting every single purchase. Worse…
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The Fake Check Scam

An NBC News affiliate in Pennsylvania posted a video about how scammers are using fake checks to lure would-be mystery shoppers. Check this out: Here is what you should keep an eye out for: Unsolicited Checks Under no circumstances will a legitimate mystery shopping company send an unsolicited check to…
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Community Service as a Team-Building Strategy

If you type “team-building” into your favorite search engine, you’ll discover dozens of activities that are meant to help your employees bond with one another and work more cohesively. Some of these activities range from playing trivia games to telling campfire stories. While these exercises probably work well for certain…
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Customer Service by Example

Leading by example is one of those philosophies that most of us know and firmly believe in, even if we sometimes joke, “Do as I say, not as I do.” Concepts like taking responsibility, being a good teammate, and always giving your all, seem so much more valid when the…
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More Tips for a Customer-Centric Foundation

As we discussed last week, the most successful companies are the ones that cultivate a superior customer experience, the ones that take pride in everything they do. On its face, that idea doesn’t seem all that revelatory: after all, don’t most business owners think that keeping their customers happy is…
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Building a Customer-Centric Foundation

The most successful companies are the ones that place the customer experience above all other considerations. Yes, that even means over maximizing profits or emphasizing growth. Those customer-centric businesses understand that you need a strong foundation before you can build the rest on top of it. They understand that profits…
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Good Habits vs Natural Gifts

We’ve all heard of someone described as a natural-born salesperson: that man or woman who seems to have an uncanny mix of empathy, conviction, improvisational skill, and cunning—that knack for relating to people, projecting confidence, possessing the ability to think on his or her feet, and strong judgement. They seem…
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