A Great Customer Experience Begins with a Great Employee Experience

For small business owners and managers, delivering an exceptional customer experience should be a top priority. But what if we told you that the real secret to a truly remarkable experience actually lies in your team’s experience? While it’s common sense to focus on customer-facing strategies, a great customer experience…
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The Power of “Yes”

In the world of customer service, the word “no” acts as a barrier that shuts down communication and ultimately stifles solutions. As Dr. Nido Qubein, a renowned motivational speaker and entrepreneur, said, “I always start with a yes. It doesn’t always end that way after we’ve done the study, but…
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Care Enough to Be Curious

Where competition is fierce and attention spans are short, businesses must grapple with the question of how to stand out from their peers. While flashy marketing and unique selling propositions certainly have their attention-grabbing merits, the best differentiator is the often-overlooked realm of employee-customer interactions. Let’s take a moment to…
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The High Cost of Layoffs

Yesterday, October 19, Federal Reserve Chairman Jerome Powell admitted that “inflation is still too high.” This comes amid reports that many large banks (especially at Wells Fargo and Goldman Sachs) are reducing their staffs in response. The financial sector is not the only group of industries cutting back, however, as…
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Quality, Competence, and Consistency

Do customers trust your business? Can they be confident that when they purchase something from you, they’re going to get what they expect every time? Do they know that your employees are going to do their jobs well to facilitate that experience? Every business owner wants to believe the answers…
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What a Dirty Bathroom Says About Your Business

An old-timey saying tells us that the devil is in the details. Put another way, we are warned to not get so caught up on the big picture that we neglect the little things. Pay attention. Look for the small concerns before they burgeon into full-blown problems. But the big…
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How to Manage Your Boss

Managing your own boss sounds oxymoronic, at first. We often think about management as being a downstream action, with someone above managing you, and you managing those further down the chain. As it turns out, the most effective leaders do both: they take the responsibility of making sure tasks get…
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The Trust Economy

Reputation is everything. It encompasses every aspect of your business, from the quality of your products to the care you show your customers. It’s word-of-mouth, and it’s the number of stars on Google Reviews, Yelp, or whatever else. Perhaps most of all, it’s a measure of your business’s trustworthiness to…
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Is Now Really a Good Time to Mystery Shop?

Unless you’ve just returned from a sabbatical in the Alaskan interior, you’ve probably noticed that these are unusually intense times we’re living in: the headline of every newspaper and the highlight of every cable news segment is singularly focused on just how perilous it is to even go outside. Hyperbole…
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