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Which Industries Benefit Most from Mystery Shopping?

You might think this question is purely rhetorical, as there’s an argument to be made that all industries can benefit from mystery shopping. Given that The Brandt Group specializes in mystery shopping, you might also think that we would agree with the sentiment—and you’d be right, of course. But there…
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Mystery Shopping During a Pandemic

Whether you’re a longtime mystery shopper, a dabbler, or a first-timer, you’ve probably wondered how this process works in light of the coronavirus pandemic. After all, restricted occupancy, social distancing, and facial coverings are sure to make any customer experience awkward and your task as an evaluator challenging—to say the…
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Finding Opportunity Amid Uncertainty

Even in the best of times, there has always been uncertainty in the marketplace, regardless of the industry your business is in. Trends come and go, the economy might be up or down, and even an election might change your company’s outlook. And because this is 2020—one of the strangest…
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Adapting Your Business for Zero Contact

Whether ordered by state or local governments, or out of an abundance of caution, many businesses have closed their doors during the coronavirus pandemic. Many of those businesses want to stay open, of course, if only to bring some income in during this time so that their employees are not…
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Customer Service in a Time of ‘Social Distancing’

Many of our clients are in the retail, restaurant, and medical services industries, which means their employees are out in front of the public all the time. Reduced hours, understaffing, sanitization requirements, supply-chain stress, and temporary business closures are very real factors affecting these industries and many others, so it’s…
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The Mutual Benefit of Mystery Shopping

As you consider implementing mystery shopping to develop your business’s customer service and experience, you may wonder how your employees will feel about it. You may worry that some will feel like they’re being spied on, that you don’t trust them, that what they do is never good enough. Some…
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Why Employees Should Want to Be Mystery Shopped

We’re almost there! Christmas is less than a week away, and we suspect many employees like yourself can’t wait to push through the festivities and make it to the other side of New Year’s, right? —Soon. Just keep focused and it’ll all be over before you know it! In the…
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Why Should You Be a Mystery Shopper?

If you’ve ever thought about becoming a mystery shopper, but aren’t entirely sure whether it’s right for you, here are some reasons you might want to give it a go: Try New Things One of the most exciting benefits of mystery shopping is that it’ll often lead you to restaurants…
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